The aside about MS NOW's name being stupid is as follows:
It was originally called MSNBC because it was a joint partnership between Microsoft Network (MSN) and NBC. Microsoft fully divested in 2005, but they still kept the name. Eventually NBC spun off MSNBC along with a few other subsidiary networks as "Versant." So neither MS nor NBC are involved anymore, so okay, changing the name makes sense...
so why the fuck would they keep the MS part?
@fluffy I feel like this was during the trend of naming everything NOW or MAX and they just picked one