Perhaps counterintuitively, I believe now is the best time to embrace and share personal and communal creativity.
Folks are drowning in slop. Everywhere you look there is content generated by "Generative AI". People are tired of it.
So start a blog. Write some code. Create art. Don't use "AI". Make it clear that you reject it so others can find and promote you. Promote others who do the same.
The world is drowning in noise and desperate for signal. Share that signal.