@daringfireball On the other side -- I had a problem with my iMessage last week and called the support number. I was walked around in circles by the the dumb AI which finally sent me to a real person who walked me through the same unhelpful circles. I gave up, figuring I'd never get it fixed, until I went to the forums and found the solution on the very first suggestion in my search. Seems like a low-effort thing to keep around to me.